What is the point of trade shows? Ever since I started in the tourism business, trade shows have been an integral, if misunderstood part of the communications landscape. On the one hand you were excited because it meant getting out of the office for a few days with the occasional bonus of not having to … Continue reading What is the Point of Trade Shows?
Category: Travel and Leisure
What Next for the UK Tourism Industry?
Is ours an industry whose time has finally come? Or are we still rooted somewhere in a murky past, with odd opening hours, exhibits roped off and strange food? The past three years have not only seen huge changes in the way consumers access leisure and make their choices, but how suppliers have responded. The … Continue reading What Next for the UK Tourism Industry?
Customers Don’t Like Surprises
Customers don’t like surprises and telling them that they must pay extra for the consumption of additional services whilst your guest, is an unusual approach. On a recent trip to Cape Town to spend a week as guest of Cape Town Tourism (CCT), exploring the ‘Unexpected Cape Town’ Mary Tebje spent time with a number … Continue reading Customers Don’t Like Surprises
Is there a gap in the market for some straight talking?
Wherever your business is in the world, you are bound to have been directly or indirectly affected by the hosting of a major sporting event; a World Cup, the Commonwealth Games or the Olympics. We can’t get away from them. Love them or loathe them, they are very much a part of the global economic … Continue reading Is there a gap in the market for some straight talking?
Tweeting #Travel and #Tourism
Is Twitter full of wasted opportunities and big ego’s? I have my ups and downs with Twitter, but what gives me great pleasure, is connecting with like-minded tourism professionals from other parts of the globe, most of whom I would otherwise never have ‘met’. We interact, share good and bad news and stories about the … Continue reading Tweeting #Travel and #Tourism
Mary Tebje 